Lead Generation Company
As experts in PPC lead generation, we offer advanced PPC strategies to scale your MQLs. We want your sales team to fall in love with us.
Lead generation companies shouldn’t use a cookie-cutter approach. Our team utilizes a customized strategy to uniquely tailor our campaigns to maximize lead volume while optimizing CPLs.
Our team are experts of all things lead generation. We live, eat, and breathe audience segmentation, landing page optimization, ad creative testing, bidding strategies, and everything else under the sun that will help businesses like yours get more leads.
Our team has first-hand experience planning and executing robust paid search campaigns for lead gen clients in many different verticals. We understand the challenges of attribution, MQLs, cost per leads optimization, CRO, and all of the modern marketing lead gen challenges that your business faces.
Overview
Importance
Relevance
Benefits
1
What is Lead Gen PPC?
Lead Gen PPC is the specific adaptation of search engine marketing to maximize lead volume while decreasing CPLs through Google Ads and Microsoft Ads.
2
Why is Lead Gen PPC important?
Let’s be real, which business owner do you know doesn’t want more qualified leads? We don’t know either. Our custom solutions are fine-tuned from years of experience to optimize your sales funnel through demand capture from Google Ads.
3
Does my business need a lead generation agency?
If you’re hitting your sales quota or new service offerings with perfect CPLs quarter over quarter, you might not need PPC. If you’re like most businesses that are on the hunt for more affordable business, PPC for lead gen might be a great solution for you.
4
What benefits does Lead Gen PPC offer?
Other marketing channels have their own benefits including upper-funnel growth and unique media placements. Google Ads & Microsoft Ads offer strong bottom-funnel demand-capture services for people who are looking for services similar to yours already.
Google Ads For Lead Generation
As Paid Search experts, we live and breathe Google Ads. Our award-winning team has built hundreds of lead gen campaigns over the years. We’ve grown with the technology and have been executing our clients’ goals since 2013.
We truly understand the ins and outs of Google Ads and fully embrace the push for automation and machine learning. We’ve built and optimized systems for keyword research, testing, and reporting so you can focus on running your business.
Microsoft Ads For Lead Generation
Google isn’t our only service offering. Microsoft, although similar to Google Ads, has its own unique challenges and benefits that might be beneficial to your business.
Microsoft Ads typically offers cheaper CPCs with a unique audience that can sometimes outperform Google Ads efficiency depending on your vertical. We’re more than happy to dive into Microsoft Ads to grow your business.
Discovery
Audit
Optimizations
Reporting
1
Discovery Call
Before we get started, it’s important we discuss on call your business goals and ambitions to see if we’re a good partnership match. If our goals align, we’ll move into the audit process.
2
PPC Account Audit
Once we begin working together, our team will review your account and give you some strategic advice and optimizations – even if you don’t end up signing with us. We’ll show you what we would do and how we would do it.
3
Optimizations
This is where the magic happens. After the audit process finishes up, we will begin dicussing with your team their point of view and how we should best implement our recommend account optimizations.
4
Ongoing Reporting
Data and transparent reporting is essential to what we do. Our ability to showcase our results in the data is why our clients love us. Our team has built comprehensive reports to give you the insights your team needs for continued growth.